In today’s world, your business email address can be as powerful of a tool as your website and social media channels. But without careful management, it can be difficult to make the most of this powerful communication channel.
With automated email responders, you can streamline your business communication, maintain an active presence in your customer’s inboxes, and save yourself a lot of time in the process.
Here are eight great tools to get you started!
SendinBlue:
SendinBlue is an easy-to-use email marketing platform that allows users to create multiple lists and segment their emails based on interests, geographic location, and more.
SendinBlue also makes it easy for you to create tailored newsletters through which you can send personal messages and track every action taken by your audience. This allows you to determine who responds best to your products or services as well as who isn’t converting so that you can target them more effectively in future campaigns.
SendinBlue helps businesses save time and money when creating personalized, geotargeted email campaigns, thanks to its intuitive interface and helpful reporting features.
These automated email responders are particularly useful if you want your emails tailored based on how recipients respond (or don’t respond) in previous emails.
FreshMail
FreshMail is one of those email responders that’s designed specifically for sales people, entrepreneurs and marketing managers.
When your customer lands on your landing page, a welcome message will pop up showing how long you’ve been open for business and prompting them to get in touch with you as soon as possible.
At that point, FreshMail allows your customers to schedule appointments with you or purchase products instantly through easy-to-use forms. You can also build better relationships with subscribers by sending auto-responders.
For example, if a subscriber is inactive for 30 days you can send them an email thanking them for their time but asking them if they would like some help getting started again.
This approach could go miles toward improving your list management practices and marketing results overall!
SendGrid
SendGrid offers a robust set of features to help you run an effective marketing campaign. In addition to email tracking and analytics, SendGrid’s services offer bulk email delivery, instant messaging, text messaging and scheduled messages.
Their affordable pricing plans start at just $10/month for 100 emails and go up from there as you scale your business. Their free account gives you 1,000 emails per month plus all of their other great features with no minimum purchase required.
Another way SendGrid is making it easier for businesses to succeed online: They’re offering a Free Forever plan that allows any business owner or entrepreneur (up to 2,000 subscribers) unlimited use of their comprehensive toolset without monthly fees or long-term contracts! What more can we say?
Mautic
Set up rules based on how customers are interacting with your emails and on what they’re doing on your website.
For example, you can automatically send an email seven days after a purchase, or send an email when a customer doesn’t open any of your last three emails. You can even set up individual behavior-based rules for each contact in your database. The options are truly endless!
ActiveCampaign
ActiveCampaign is a powerful tool that helps you create automated emails based on user actions.
For example, if a user creates an account on your website and doesn’t fill out a field in their profile, ActiveCampaign can send them an email asking them to complete it.
Not only does ActiveCampaign provide great features for auto-responding, but it also has CRM capabilities and ways to segment contacts (like by location or industry) with tags.
It’s on par with some of its most expensive competitors like Infusionsoft and Pardot — although it’s generally easier for beginners to use. Plan pricing starts at $9 per month for 1,000 contacts.
Mailgun
Just looking at our list, it should be obvious that a good e-mail service is essential for any online business. And Mailgun doesn’t disappoint.
The company has quickly become one of our favorites thanks to its comprehensive and reliable services, great customer support and its incredibly simple setup process. Don’t believe us?
Just check out their pricing page: if you send fewer than 2 million emails per month, Mailgun lets you use their services for free.
Now that’s easy! What really got us excited about Mailgun, though, is its killer uptime: in 2014 they had 99.97% uptime (that’s over 6 minutes downtime total) , which makes them a great candidate for any business no matter how big or small.